Videospread welcomes the Connecting Cities Network!

Videospread is happy to welcome the Connecting Cities Network for the Networked City 2013 workshop held in Marseille from February 6th to 9th. This event is part of the “Media Facades Festival” series.

Connecting Cities – three visions of a European urban identity


The Media Facades Festival Europe 2010 proved that Urban Screens and Media Facades can indeed be a new urban communication medium. With the Connecting Cities project, we pursue the ambitious vision of setting up a new communication and cultural network as a sustainable contribution to the future of our European urban societies.

We approach our vision of the Connecting Cities through three scenarios:

• The European cities can be connected through Urban Media Facades which provide space for intercultural encounters and exchange. We call this scenario the Networked City.
• Urban Media Facades are the interfaces that absorb, analyse and display societal flows and processes in real-time. The digital structures that underlie our daily life become visualised. We call this scenario the Visible City.


• Through the use of interactive technologies, the European citizens participate directly in artistic Urban Media projects. They play an active role instead of being passive consumers. We call this scenario the Participatory City.


Urban Media Facades are highly visible media that reach broad and large audiences. Our motto is to ‘Reclaim the Screens!’, in the style of the popular street art theme ‘Reclaim the Streets”, aiming for strengthening local identities and connecting European neighbourhoods.

The Networked City
– zooming into the European vision of local communities


Thanks to a variety of technological developments – from online systems to high speed transit systems and mobile devices – our physical environment can be transformed into a networked space.

How can we facilitate real-time connectivity beyond local borders and thus foster community development between local neighbourhoods and networked European cities?

How can we use art projects to connect the local public virtually with the other places? How can we create an intercultural dialogue and with this stimulate and strengthen the European identity?

…In February it is Marseille’s turn to host an outstanding event!

The workshop wiill be held at La Maison de la Région, 61 La Canebière.



This project is initiated by Public Art Lab in co-organisation with Ars Electronica, Media Architecture Institute, FACT, Amber Platform, Museum of Contemporary Art Zagreb, m-cult, Medialab-Prado, iMal, Foundation Riga 2014 and Videospread, and in partnership with Marseille Provence 2013, MUTEK, Le Quartier des Spectacles and Aarhus University.

This project is funded by the European Commission – Programme Culture and the Paca Region.